We connect technology, industry and markets to turn opportunities into structured business. Based in Brazil, with international reach.
Market insight, technical capability and strategic relationships in a single operation.
Genesys Inovação e Negócios connects organizations, technologies and markets to turn opportunities into structured projects.
We work with companies that develop technology, seek solutions or want to grow in new markets, with clear roles and decisions grounded in technical and commercial criteria.
An all-time record between the two countries.
Also a record. China is Brazil's largest source of imports.
of everything Brazil imports comes from China.
Volume is not the problem. What holds deals back is regulation, certification, taxation, technical validation and trust.
Source: MDIC · CEBC analysis (Jan. 2026)
Understand local demand and rules. Register product, trademark and patent. Find reliable commercial partners.
The bridgeTechnical insight, commercial articulation and the structure to execute: regulatory, foreign trade, legal, tax and IP.
Find qualified suppliers. Validate technically before buying. Reduce import and contract risk.
We interpret demand, assess opportunities and structure value propositions, partnerships and go-to-market models.
We mobilize technical and scientific knowledge to apply, adapt and validate solutions to real challenges.
We connect technologies and companies with qualified counterparts and lead commercial activity in each market.
We build channels, supply relationships and partnerships to take solutions to new markets.
We understand what the company wants to achieve, and in which market.
We analyze the opportunity, the technical fit and the commercial viability.
We define the operating model and the partnership format.
We bring together the capabilities, the partners and each party's role.
We run development, representation, distribution or expansion.
Product registration and clearance with MAPA and ANVISA
Imports, customs clearance and logistics
Trademark and patent protection in Brazil
Contracts, structuring and risk management
Accounting, taxes and compliance
Business, institutional and academic connections mobilized to fit each project.
Investment structured with partners and banks to make projects viable and sustain growth.
We select scalable, profitable and viable opportunities at the intersection of advanced materials, industrial processes and growing markets.
Flagship: KAPS Project.
02Smart cities. Case: SAV Motors.
03Function, sustainability and differentiation.
04Automation that boosts productivity.
Opportunities with high potential impact.
Smart solutions for the beverage market that improve experience, safety and efficiency.
largest non-alcoholic beverage market in the world, with 29 billion liters in 2024
in alcoholic beverages, behind only China and the United States, with nearly 16 billion liters
expected growth in non-alcoholic beverages through 2028
Source: Euromonitor, via AFABBRA (Jun. 2025)
SAV Motors repositions the buggy as an engineering and design product: sporty in design, UTV in toughness, buggy in freedom. Its first model, the Sunset, targets high-end tourism, starting with rentals to resorts and tour operators.
Designed by João Paulo Melo, creator of the 2025 Stock Car race cars, with former Toyota director Edson Orikassa and the Mazzocchi family. Chassis developed with Rhino Off Road.
Project brokered by Genesys
In the media: Estadão · AutoData · AutoRanking · Mega Brasil
VW 1.6 MSI engine
total weight
0 to 100 km/h
factory mechanics
Interactive communication in urban and retail spaces.
Self-service, information and citizen services.
Dynamic urban communication with real-time data.
Connected systems that protect people and property.
of Brazilians live in urban areas: 177.5 million people
municipalities as a potential market
global smart city market by 2031, double its 2026 size
Sources: IBGE, 2022 Census · Mordor Intelligence (2026)
gross output value of packaging in Brazil in 2025
in packaging imports in 2025
import growth over 2024
Recycled polymers, biopolymers, masterbatches and barrier packaging: this is where Genesys' materials expertise becomes a client advantage.
Source: ABRE · FGV IBRE macroeconomic study, 2025
industrial robots installed worldwide in 2024
in a row above 500,000 installations a year
of 2024 installations were in China: 295,000 robots, the world's largest market and supply hub
We map robotics and automation suppliers and validate applications with the metalworking industry of Serra Gaúcha.
Source: IFR · World Robotics 2025
One of Brazil's largest metalworking and automotive hubs. Genesys sits inside the cluster that buys, produces and validates.
of Rio Grande do Sul's GDP comes from Caxias do Sul, home to Genesys and leading national manufacturers.
An active operation between Asian suppliers and Brazilian industry, with Brazil as the gateway to Latin America.
Source: Correio Braziliense (Caxias do Sul GDP)
PhD in Materials Engineering (UFRGS) and graduate professor at the University of Caxias do Sul.
Conceived and led UCSGraphene, Latin America's first industrial-scale graphene plant.
Board director at SIMPLAS, the regional plastics industry association.
Co-founder of Sulcromo (Caxias do Sul, 1972), now with four industrial coating plants.
Entrepreneur in auto parts, industry and real estate.
Part of the SAV Motors project.
We lead the commercial activity of the company or technology in Brazil.
We adapt and validate product and application for the local market.
We build channels and supply relationships to bring the solution to the client.
We combine service lines to fit the goal and maturity of the initiative.
Commercial terms defined case by case, with clear responsibilities from the start.
We will understand the context and assess an objective way forward, with clear responsibilities from the first conversation.
Diego Piazza, CEO+55 54 99176 2327 · Caxias do Sul, Brazil